Generate a visual
The creation studio step by step: brief, references, model, format, variants, cost.
The studio is the only page where you create. You get there through New flyer or New thumbnail, from the dashboard or the sidebar.
It comes down to three blocks: the brief zone, the toolbar under the brief, and the settings bar below that.
1. The brief
This is the large text field. You describe the visual there: the subject, the mood, and above all the exact copy to display.
Type @ to insert a reference you already added (an image, a person, the
style). Kreafy numbers it automatically ("image 1", "image 2") so the model
knows what you are talking about.
A brief changes the result more than any setting. Write a good prompt details the habits that pay off.
2. The references
The toolbar under the brief carries everything that goes into the composition.
| Tool | What it does |
|---|---|
| Images | Your files, to be placed in the visual: logo, product photo, texture. Direct upload, or from your library. |
| Style reference | A reference whose palette, typography and layout the AI matches. |
| Person | A saved face, to be featured. Thumbnails only. |
| Colour | Adds a colour code to the brief, as a token the model can read. |
| Typography | Same idea, for a typeface. |
| Branding | Applies the colours, typefaces and logo of a saved brand in one go. |
The branding logo automatically joins your reference images: no need to add it twice.
Two writing aids
- Improve the prompt rewrites your description into a structured brief. Cost: 0.2 credit.
- Suggest ideas proposes headlines based on the style reference you picked. Cost: 0.2 credit. The button stays disabled until a reference is selected.
3. The settings
Model
| Model | Profile |
|---|---|
| Nano Banana 2 | Fast and cheap. The default. |
| Grok Imagine 2.0 | The cheapest, with a distinctive graphic look. 1K only. |
| Nano Banana PRO | Better typographic rendering. Paid plans. |
| GPT Image 2.0 | Higher quality, finer detail, more expensive. Paid plans. |
Resolution
1K suits the web and social media. 2K targets print, and is only open to paid plans.
Format
The available formats depend on the type of visual: see Formats and variations.
Number of variants
From 1 to 4 proposals in a single generation. Each variant is billed as a generation: four variants cost four times the unit price. It is also the fastest way to compare two directions.
4. The cost, before you launch
The amber pill next to the Generate button shows the exact total. It updates with every setting.
| Model | 1K | 2K |
|---|---|---|
| Grok Imagine 2.0 | 1 credit | not available |
| Nano Banana 2 | 1.5 credit | 2 credits |
| Nano Banana PRO | 2 credits | 2 credits |
| GPT Image 2.0 | 2.5 credits | 2.5 credits |
Multiply by the number of variants.
Credits are debited before the call to the model, and credited back automatically if the generation fails. A failed generation costs you nothing.
5. Launch and wait
Expect 30 to 120 seconds. The page stays usable in the meantime: the result appears on its own, with no refresh.
Once the visual is produced, each variant offers, on hover (and permanently on mobile):
- Download the original file;
- Enlarge to full screen;
- Compare with the starting visual;
- Reframe into other formats;
- Reuse as a style reference for the next generation;
- Copy the URL;
- Delete that variant.
6. Reopening a project
A reopened project starts from its latest generation: the brief, the images, the style, the person and the branding are already in place. You adjust a word and relaunch, instead of retyping everything.
To start again from an older variant, use Reuse on that variant: all the settings of that particular generation are restored.